Plan Your Vacations First

I was helping my client, Twyla, put together her training schedule for 2012. One of the things she complained about for the past few months is not being able to…

Informational Billboards vs. Sales Portals

I’ve been consulting Twyla about her training business for quite some time. One of the first things that we talked about was converting her website from an informational billboard to…

Don’t Discount Your Value

Twyla runs a training business. One of her biggest pet peeves is when potential trainees ask for a discount. But one particular trainee sent her over the edge. The trainee…

Passion Fuels Success

When I was in college, I knew a guy – we’ll call him Robert – who was obsessed with the Denver Broncos.  That’s all Robert ever talked about.  Now, perhaps…

Training for What?

Some people are in what I call constant training mode. They keep preparing for some phantom occupation or some magical circumstance to come into existence where they will be called…